We have yet to fully recover from the recent financial crisis that has affected every country. This has affected many in terms of lifestyle as disposal income has been reduced. If you are running a business, you might feel the impact of the recession already. Well, there is one way to overcome this. Most transactions are done using cash but what if we go back to the old age way of doing business – barter trading.
Hoteliers in Italy did just that. During the Settimana del Baratto, or Barter Week run by the Italian Bed and Breakfast Association, Bed and Breakfast establishments encouraged their customers to use barter instead of cash to pay for their room. Whether it is personalized caps or a free massage, the hoteliers accept all forms of trades. What a fantastic idea to beat recession!
